Keyword Search Results
Consumerism
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Books:
What Would Jesus Buy?
Be forewarned: This book is a joke, but it uses irony to great effect to spotlight America’s love affair with shopping! “Reverend” Billy of the Church of Stop Shopping shares his hilarious but spot-on views… -
Books:
Not Buying It
Many of us have tried to call a halt to our spending at one time or another. But what if we decided not to buy anything for a whole year? Obviously, we would need necessities… -
Books:
A Year Without ‘Made in China’
Sarah Bongiorni and her family resolve to forgo Chinese imports for one year. Her experiment, according to one reviewer, ,“requires surprising feats of will power and ingenuity.” Chuck Jaffe, Senior Columnist, MarketWatch host, Your Money… -
Books:
Shoptimism
Shoptimism is a guided tour through the parallel worlds of selling and buying. Part I, “Them Versus You,” explores “the Sell Side,” where marketing, retailing, advertising, and consumer-research forces take aim on the American buyer.… -
Books:
Memoirs of a Shopping Addict
Does shopping make you feel good or feel guilty? Do you buy more clothes than you really need? Spent looks at these difficult questions. Little Avis Cardella devoured her mom’s fashion magazines and learned to… -
Press:
Why elite shoppers eschew logos
K-Mart and Marc Jacobs have something in common: low- and high-end fashion products tend to have less conspicuous brand markers than midprice goods, according to a paper soon to be published in The Journal of… -
Press:
Teen ‘haulers’ become a fashion force
When 14-year-old Bethany Mota gets back from the mall, she eagerly models her latest finds for friends and family. And for tens of thousands more on YouTube. The rising high school sophomore from Los Banos,… -
Press:
Shops grapple with fallout from coupons
Local shops nationwide are pulling in thousands of new customers with group coupons online, but the deals can sometimes work too well, turning marketing into a game of retail roulette. -
Press:
But will it make you happy?
She had so much. A two-bedroom apartment. Two cars. Enough wedding china to serve two dozen people. Yet Tammy Strobel wasn’t happy. Working as a project manager with an investment management firm in Davis, Calif.,…
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