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Sales

  1. Helpdesk: Defective merchandise
    In California, unless an item is sold “as is,” all new merchandise (except clothing and consumable products) that is purchased primarily for personal, family, or household use has a warranty implied by law. This implied…
  2. English: Fraud Bingo Game
    Consumer Action's Fraud Bingo is a fun activity you can use in your trainings.
  3. Books: Buyology
    How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below…
  4. Books: But Wait, There’s More
    Whether it was a Ginsu knife, George Foreman Grill, Tony Robbins’ motivational book, kitchen device by Ron Popeil, or any of the countless other famous products that have been marketed on infomercials over the years,…
  5. English: Elder Fraud : Preventing Senior Scams - Lesson Plan
    This updated packet provides guidance for teachers and team leaders. The packet contains a detailed curriculum, classroom activities and take home worksheets. (Note: It is only available as a PDF file.)
  6. Press: Retailers hold Black Friday-style summer sales for Christmas shoppers
    Looks as though Santa’s summer vacation is getting cut short. Retailers are trying to drum up some Christmas magic five months early with Black Friday-style sales that they hope will put shoppers in the spending…
  7. English: Elder Fraud - Leader’s Guide
    According to AARP, older people who fall for scams tend to believe the pitches they hear. Many believe they have a good chance of actually winning a prize or that the products they see advertised…
  8. Press: 5 holiday shopping traps to avoid
    Finding the right gift at the right price can be challenging, especially during the holiday season when deep discounts and door-buster sales abound. The latest issue of Consumer Reports highlights five traps holiday shoppers can…
  9. Press: Hate Black Friday lines? Score deals online
    It has become as traditional as turkey, stuffing and pumpkin pie: On the day after Thanksgiving, shoppers bundling up and heading out before dawn for retailer’s eagerly awaited Black Friday doorbuster deals. But for those…
  10. Press: Losing the battle against search results spam
    Earlier this month, my friend Rebecca Skloot replaced her hulking big-box TV - I can vouch for its girth, having moved it once - with a flat-screen no thicker than an iPad. She turned it…
  11. English: Elder Fraud : Preventing Senior Scams - Powerpoint Training Slides
    The Preventing Senior Scams Powerpoint training file is available for download in the "Download File" section.
  12. Press: FTC seeks feedback on advertized sales
    Does this scene resonate with you?  You go through the Sunday advertisements looking for bargains at your grocery store. You see some great sales and head to the supermarket. You search the shelves, but the…
  13. Press: Less Web tracking means less effective ads
    No wonder Internet companies are so anxious about stricter privacy rules. Research by Catherine Tucker, a professor at the M.I.T. Sloan School of Management, has found that European Union regulations that limit the tracking of…
  14. Press: Buyer Beware: Flood-damaged vehicles will hit market soon
    Diane Zielinski bought a used car for her 17-year-old son at a dealership in Quakertown, Pa., about a decade ago. She paid $3,500 for the maroon Pontiac Grand Am. Three weeks later, her son called…
  15. Press: Stealth commercials masquerade as TV news
    Alison Rhodes is passionate about child safety, and in hundreds of TV news interviews, the self-styled “Safety Mom” has talked up products designed to increase it. During a segment on WTTG’s morning news last year,…
  16. Press: Incandescent light bulb phaseout begins Jan. 1
    The nation’s light bulbs begin facing new efficiency and labeling standards starting Jan. 1, but don’t expect old-fashioned incandescents to suddenly disappear from store shelves. The congressionally mandated efficiency standards gradually phase out Thomas Edison’s…
  17. Press: How to haggle like the pros
    Sometimes it pays to think like a car salesman. They know their bottom line and how much they can afford to bend, how to use delaying tactics and how to get people to cave more…
 

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